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<title>Haaze.com / healthmedicine / All</title>
<link>http://www.haaze.com</link>
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<pubDate>Fri, 17 Jun 2011 07:10:31 +0000</pubDate>
<language>en</language>
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<title><![CDATA[Report: Amazon's Kindle self-publishing platform hit by spam]]></title>
<link>http://www.haaze.com/story.php?title=report-amazons-kindle-self-publishing-platform-hit-by-spam</link>
<comments>http://www.haaze.com/story.php?title=report-amazons-kindle-self-publishing-platform-hit-by-spam</comments>
<pubDate>Fri, 17 Jun 2011 07:10:31 +0000</pubDate>
<dc:creator>healthmedicine</dc:creator>
<category>Technology</category>
<guid>http://www.haaze.com/story.php?title=report-amazons-kindle-self-publishing-platform-hit-by-spam</guid>
<description><![CDATA[E-book readers are no longer safe from spam. Amazon's self-publishing service for the Kindle has become the first major target.Reuters reports that spam has taken form on the self-publishing platform for several factors--namely how cheap and easy it is to republish another work already available, or to just make something else up altogether:Aspiring spammers can even buy a DVD box set called Autopilot Kindle Cash that claims to teach people how to publish 10 to 20 new Kindle books a day without writing a word.The news isn't all that surprising. ZDNet discovered Kindle spam in April after David Chernicoff highlighted the issue after downloading a bogus book. At the time, Amazon removed all books by the author, but the approach seemed to be a one-off. Obviously, Amazon needs a wider crackdown.Paul Wolfe, an Internet marketing specialist, told Reuters that Kindle spam has bloomed exponentially in the last six months:One tactic involves copying an e-book that has started selling well and republishing it with new titles and covers to appeal to a slightly different demographic, Wolfe explained.So far, it looks like Amazon's only significant attempt to dissuade spamming was the launch of Kindle Singles, which is for shorter pieces in general. But that isn't enough.Amazon needs to be more vigilant and have a stronger system for weeding the spammers out. If they don't, not only is Amazon going to lose a lot of authentic self-publishers and writers who don't want to see their work plagiarized and manipulated, but customers are going to be the first to go after they repeatedly stumble on spam when looking through an eBookstore.It doesn't look like any other digital bookstores, such as Google eBooks or Barnes &amp; Noble's eBookstore, have been hit by spam yet. But this should serve as a wake-up call.UPDATE: There's somewhat of a stir about the Autopilot Kindle program. Autopilot's developers and fans have written a response, which can be read here.This story was originally posted at ZDNet's Between the Lines.            Share     Print   E-mail     <br/><br/>0 Vote(s) ]]></description>
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<title><![CDATA[Texas AG demands Google search, ad documents]]></title>
<link>http://www.haaze.com/story.php?title=texas-ag-demands-google-search-ad-documents</link>
<comments>http://www.haaze.com/story.php?title=texas-ag-demands-google-search-ad-documents</comments>
<pubDate>Tue, 15 Feb 2011 08:11:02 +0000</pubDate>
<dc:creator>healthmedicine</dc:creator>
<category>Marketing and advertising</category>
<guid>http://www.haaze.com/story.php?title=texas-ag-demands-google-search-ad-documents</guid>
<description><![CDATA[The Texas attorney general's office has demanded Google turn over a broad range of internal documents as part of an antitrust review of the search giant, including its formula for determining advertising rates, according to published reports.The investigation seeks information on the company's closely guarded algorithms that run its search engine and AdWords, Google's system for displaying ads with keyword search results, according to a letter sent last July by Attorney General Greg Abbott's antitrust division and first reported today by Bloomberg News. Investigators are seeking documents related to possible &quot;manual overriding or altering of&quot; search result rankings, according to the report.The investigation is also focusing on Google's shopping services sites Froogle, Google Product Search, and Google Shopping. The 13-page letter reportedly also seeks documents related to search rivals Yahoo and Microsoft, as well as complaints regarding purchasing and placement of ads on Google.The antitrust review was revealed last September, but the scope of the investigation had been publicly disclosed until today. It is unknown whether Google has complied with the civil investigative demand--an order similar to a subpoena.  Representatives for the Texas attorney general's office did not immediately respond to requests for comment, but Google said it was cooperating with the Texas investigation.&quot;Since we started Google we have worked hard to do the right thing by our users and our industry, and while there's always going to be room for improvement, we're committed to competing fair and square,&quot; Google spokesperson Adam Kovacevich said in a statement. &quot;We're continuing to work with the Texas attorney general's office to answer their questions and understand any concerns.&quot; In February 2010, European regulators opened an investigation regarding claims by a price-comparison site called Foundem that Google was downranking Foundem in hopes of putting the site out of business. Google said last September that Texas had asked it specifically about Foundem's complaints as well as those of TradeComet and myTriggers, two U.S.-based companies that had filed their own antitrust suits against Google for allegedly manipulating search results to harm the two companies.The details emerge as Google and the European Commission have reportedly entered into talks over resolving that investigation, and the U.S. Justice Department evaluates Google's attempted acquisition of ITA, which makes software used by the airline industry. <br/><br/>0 Vote(s) ]]></description>
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<title><![CDATA[Report: Study finds iAds twice as effective as TV ads]]></title>
<link>http://www.haaze.com/story.php?title=report-study-finds-iads-twice-as-effective-as-tv-ads</link>
<comments>http://www.haaze.com/story.php?title=report-study-finds-iads-twice-as-effective-as-tv-ads</comments>
<pubDate>Thu, 03 Feb 2011 08:10:27 +0000</pubDate>
<dc:creator>healthmedicine</dc:creator>
<category>Mobile &amp; Electronics</category>
<guid>http://www.haaze.com/story.php?title=report-study-finds-iads-twice-as-effective-as-tv-ads</guid>
<description><![CDATA[(Credit:James Martin/CNET)The first study results on the effectiveness of Apple's iAds are reportedly in and they appear favorable for Apple and its advertisers.The study, obtained by Advertising Age but not publicly released, was reportedly funded by Apple and one of iAds early advertisers, Campbell's, but conducted by research firm Nielsen. The results of the study are noteworthy, especially when comparing iAds to television ads, according to AdAge. (We asked Nielsen for our look at the results but Nielsen says it's proprietary information for Apple and Campbell's.)According to AdAge, Nielsen claims that people exposed to iAds in the study were twice as likely to remember the ad than people who watched a television ad. In addition, five times as many people reportedly remembered the Campbell's brand from the iAd.In what is surely an important factor for advertisers, the rate that iAd viewers reported intent to purchase the advertised products was four times that of television viewers.Nielsen didn't say how many people were involved in the survey, only that the TV and mobile surveys were conducted separately and it was a five-week analysis.It's also important to note that Campbell's iAds were &quot;weighted to reflect theiPhone andiPod Touch universe in terms of age, gender, and income, while TV survey results were weighted for a general TV audience,&quot; reported AdAge.Apple launched iAds in April 2010 to provide a more interactive look and feel to mobile advertising.<br/><br/>0 Vote(s) ]]></description>
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<title><![CDATA[Report: Apple slips in mobile market, remains in top five]]></title>
<link>http://www.haaze.com/story.php?title=report-apple-slips-in-mobile-market-remains-in-top-five</link>
<comments>http://www.haaze.com/story.php?title=report-apple-slips-in-mobile-market-remains-in-top-five</comments>
<pubDate>Fri, 28 Jan 2011 08:10:20 +0000</pubDate>
<dc:creator>healthmedicine</dc:creator>
<category>Mobile &amp; Electronics</category>
<guid>http://www.haaze.com/story.php?title=report-apple-slips-in-mobile-market-remains-in-top-five</guid>
<description><![CDATA[Though still among the top five mobile phone vendors worldwide, Apple has conceded fourth place to China's ZTE, according to the &quot;Worldwide Quarterly Mobile Phone Tracker&quot; report released today by IDC.Looking at the global market share of the top mobile phone vendors in the fourth quarter, Apple dipped from fourth to fifth place despite a record quarter for phone shipments, the report said.TheiPhone maker shipped 16.2 million units, a healthy boost from the 14.1 million units shipped in the third quarter and the 8.7 million shipped in 2009's final quarter. Apple's flagship phone sold especially well in developed countries, including North America and Western Europe.Apple's global market share for the quarter slipped only slightly to 4 percent from 4.1 percent the prior quarter. But that combined with a surge in shipments for ZTE, which has sold mostly lower-cost feature phones, allowed the Chinese mobile phone maker to steal fourth place away from Apple.Hitting the top five for the very first time, ZTE shipped 16.8 million units for the quarter, helping it win a 4.2 percent slice of the market.Expanding its customer base beyond China, ZTE has picked up business in developing areas such as Africa and Latin America and made further inroads in the U.S. and Western Europe. Traditionally focused on entry-level and mid-range phones, ZTE has lately been beefing up its smartphone portfolio, launching the Android-based Blade and Racer phones.(Credit:IDC)Despite ZTE's surge, the horse race to win one of top five spots in shipments and market share is one that can easily change from quarter to quarter, IDC noted.&quot;Change-up among the number four and five vendors could be a regular occurrence this year,&quot; Ramon Llamas, senior research analyst with IDC's Mobile Devices Technology and Trends team, said in a statement. &quot;Motorola, Research In Motion, and Sony Ericsson--all vendors with a tight focus on the fast-growing smartphone market who had ranked among the top five worldwide vendors during 2010--are well within striking distance to move back into the top five list.&quot;Overall, the global mobile phone market rose 17.9 percent in the fourth quarter compared with 2009's final quarter. Collectively, vendors shipped 401.4 million units in the quarter versus 340.5 million a year ago.For 2010 as a whole, the industry saw shipments of 1.39 billion units, a jump of 18.5 percent from the 1.17 billion shipped in 2009.The surge in annual shipments came courtesy of an improved economy and a wider selection of more affordable smartphones, helping the industry enjoy its highest annual growth rate since 2006.Looking ahead, the worldwide mobile phone market will continue to be boosted by demand for smartphones.&quot;Feature phone users looking to do more with their devices will flock to smartphones in the years to come,&quot; Kevin Restivo, a senior IDC research analyst, said in a statement. &quot;This trend will help drive the smartphone sub-market to grow 43.7 percent year over year in 2011.&quot;<br/><br/>0 Vote(s) ]]></description>
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<title><![CDATA[Plane to catch tomorrow Beware iPhone's alarm]]></title>
<link>http://www.haaze.com/story.php?title=plane-to-catch-tomorrow-beware-iphones-alarm</link>
<comments>http://www.haaze.com/story.php?title=plane-to-catch-tomorrow-beware-iphones-alarm</comments>
<pubDate>Sat, 01 Jan 2011 08:10:02 +0000</pubDate>
<dc:creator>healthmedicine</dc:creator>
<category>Mobile &amp; Electronics</category>
<guid>http://www.haaze.com/story.php?title=plane-to-catch-tomorrow-beware-iphones-alarm</guid>
<description><![CDATA[In the &quot;early bird catches the worm, unless itsiPhone has caught a bug&quot; department, Apple's beloved gadget reportedly has a glitch that means if users set a one-time alarm to wake them tomorrow, they may well end up sleeping in.Engadget and other media outlets are reporting that Twitter lit up today with lots of grumpy comments from people who were cheated out of greeting the New Year in their desired fashion because their iPhone alarm clocks failed to ring.The bug reportedly could ruin your plans for January 2 as well, if you let it. But there's an easy fix, and come the 3rd, the glitch should evaporate. Apple told Engadget:&quot;We're aware of an issue related to nonrepeating alarms set for January 1 or 2. Customers can set recurring alarms for those dates and all alarms will work properly beginning January 3.&quot;So you need only set a recurring alarm to sidestep the problem and get a good night's rest.In November the iPhone's alarm was off by an hour, in a mix-up related to Daylight Savings Time. Judging from this latest error, iPhone users weren't the only ones affected then: Apple itself apparently didn't get the, ahem, wake-up call. <br/><br/>0 Vote(s) ]]></description>
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<title><![CDATA[Apple sued over privacy in iPhone, iPad apps]]></title>
<link>http://www.haaze.com/story.php?title=apple-sued-over-privacy-in-iphone-ipad-apps</link>
<comments>http://www.haaze.com/story.php?title=apple-sued-over-privacy-in-iphone-ipad-apps</comments>
<pubDate>Tue, 28 Dec 2010 08:10:05 +0000</pubDate>
<dc:creator>healthmedicine</dc:creator>
<category>Mobile &amp; Electronics</category>
<guid>http://www.haaze.com/story.php?title=apple-sued-over-privacy-in-iphone-ipad-apps</guid>
<description><![CDATA[Apple is being sued for allegedly letting mobile apps on theiPhone andiPad send personal information to ad networks without the consent of users.Jonathan Lalo, who filed the lawsuit on Thursday in U.S. District Court in San Jose, Calif., alleges that Apple's iPhones and iPads let ad networks track which applications people download, how often they're used, and for how long, according to a Bloomberg article published today.Specifically, the suit alleges that the ad networks are able to trace an iPhone or iPad using the unique device identifier, or UDID, which is a number specific to each unit that can't be blocked by users. Claiming that sending personal data without consent violates federal computer fraud and privacy laws, the suit is seeking class action status on behalf of all Apple iPhone and iPad users who downloaded an app between December 1, 2008, and last week, according to Bloomberg.Privacy concerns over mobile data have heated up lately. Last week, a Wall Street Journal article asserted that mobile apps send certain information without the user's consent or knowledge. That article helped light a fire under the Mobile Marketing Association, an industry group that is now calling for new, more transparent privacy guidelines to tell consumers what information gets sent to advertisers and how it's used.Along with Apple, the lawsuit names as defendants certain mobile apps, such as Pandora, Paper Toss, Weather Channel, and Dictionary.com, Bloomberg reported. The Journal article had specifically mentioned Pandora, which it found was sending age, gender, and other personal information to ad networks, and Paper Toss, which the paper asserted was transmitting UDIDs.An Apple representative told CNET today that the company declines to comment on the suit.<br/><br/>0 Vote(s) ]]></description>
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<title><![CDATA[Volt's multiple MPGe ratings explained]]></title>
<link>http://www.haaze.com/story.php?title=volts-multiple-mpge-ratings-explained</link>
<comments>http://www.haaze.com/story.php?title=volts-multiple-mpge-ratings-explained</comments>
<pubDate>Wed, 22 Dec 2010 08:10:27 +0000</pubDate>
<dc:creator>healthmedicine</dc:creator>
<category>Eco</category>
<guid>http://www.haaze.com/story.php?title=volts-multiple-mpge-ratings-explained</guid>
<description><![CDATA[2011 Chevrolet Volt gets 69 MPGe if you recharge its battery ever 75 miles, according to the EPA&amp;39's new ratings system.(Credit:GM)General Motors has turned to YouTube to explain the EPA's new ratings system for alternative fuelcars, particularly for its new Volt.Earlier this year, the Environmental Protection Agency revamped its car rating system to offer MPGe (miles per gallon equivalent) ratings.It's a tool for comparing alternative fuel vehicles and hybrids to cars with gas-only combustion engines. So while a car may use electricity alone--as with the Nissan Think--the EPA still calculates an energy-equivalent consumption comparable to a gas-engine car.The hybrid electric Chevy Volt, which was released in the U.S. last week, presents a particularly unique challenge to rate because GM developed an extended-range hybrid drive train that essentially allows the car to run on electricity alone for its first 35 miles after which a gas-engine kicks in full time. The Volt's complex system uses the car's gas engine mostly as a generator to power the car's electric drive train, but it also drives power directly to the wheels when going over 70 miles per hour.If a driver recharges a Volt's battery every 35 miles and runs the car on electricity alone, the Volt gets 93 MPGe. On gas alone, the car gets 37 MPGe. But the EPA also combines ratings for real-life use depending on how often the driver recharges the battery.So unlike the all-electric Nissan Leaf or Toyota Prius which received MPGe ratings for city, highway and combined driving, the Chevy Volt label has multiple ratings allowing for various recharging scenarios. If the car is recharged every 75 miles, for example, it gets 69 MPGe.Below is GM's video, which showed up on YouTube yesterday:<br/><br/>0 Vote(s) ]]></description>
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