Today at the South by Southwest Interactive festival in Austin, Texas, Rdio, the unlimited, on-demand social music service, introduced its API to the public.

The API gives developers the ability to create web applications that can search, access and play all of the artists, songs, albums, playlists, and top charts in Rdioa4ぎa4г catalog.

Developers who are looking for a way to incorporate music into their applications can now do so through Rdioa4ぎa4г API, and will be able to monetize their applications through Rdio&'s affiliate program which pays commissions for referring new subscribers. Competing music subscription service Rhapsody also offers an API, but we&'ve yet to see many interesting uses of it, perhaps because Rhapsody doesn&'t have a similar affiliate program.

Rdio,あwhich was founded by a co-founder of Skype, is a music service that lets subscribers listen to as many songs as they want and share new music with friends. The service offers a $4.99 monthly subscription for unlimited listening through your web browser, and a $9.99 plan that includes mobile music streaming and synchronizing. Rdio subscribers build and share their online music collections from a catalog of over 8 million songs and can look at the listening activity and playlists of other users.

Todd Berman, VP of Engineering at Rdio, says, a4ぎAEver since our launch six months ago our API has been our most requested feature. Developers who have been looking for a way to integrate music into their web applications now have a way to do it easily, legally and accessibly.a4ぎ

Rdioa4ぎa4г API is currently being used by AOL (for its newly launched &''Play by AOL&'' application), Grab.com and Tweetlouder.

The company, which was founded by Skype co-founder Janus Friis, is headquartered in San Francisco. Rdio is funded by Atomico and Janus Friis, through his investment entities Mangrove Capital Partners and Skype.

Next Story: Ngmoco&'s Neil Young foresees multibillion-dollar mobile game companies Previous Story: Apple may sell 600K iPad 2s at launch, online orders face huge delays

Print Email Twitter Facebook Google Buzz LinkedIn Digg StumbleUpon Reddit Delicious Google More&8230'

Tags: API, South by South West, SXSW 2011

Companies: Rdio

People: Janus Friis, Todd Berman

Tags: API, South by South West, SXSW 2011

Companies: Rdio

People: Janus Friis, Todd Berman

Conrad Egusa is a contributing writer at VentureBeat. A serial entrepreneur, hea4ぎa4г also the founder of CampusKiwi, an angel investor backed company headquartered in New York, and 2minutePrep, an educational preparation company. You can follow him on Twitter at @conrad_egusa, and follow VentureBeat on Twitter at @venturebeat.

Have news to share Launching a startup Email: tips@venturebeat.com

VentureBeat has new weekly email newsletters. Stay on top of the news, and don't miss a beat.


Discuss   Add this link to...  Bury

Comments Who Voted Related Links